Today we’re talking about fonts – perhaps you’ve thought about different typefaces before, maybe not, either way, it’s about to be on your mind!
Fonts are responsible for the whole tone of your website, they convey personality, can be used to enforce your message, instill a vibe, and contribute to the overall aesthetic and feel of your work. It’s way more than just a way of getting the words out, font dictates how those words are read. Font improves your business, by improving your public image.
Whether you’re looking for the best web design, getting into branding, or designing a logo the typeface you choose will set the tone for your entire brand.
There’s a time and place for all fonts and 2020 is paving the way for some really awesome ones! Design changes with the trends and fonts are no different, some classic fonts never seem to go out of style, whereas some are perfect for a while then disappear and sometimes make a comeback!
Below are some of the hottest fonts for 2020. The kind of typefaces designers dreams about, guaranteed to boost your brand and grab the attention of your customers.
As the name suggests, Univers has been a popular typeface for a long time! Although it was inspired by 1898’s Akzidenz-Grotesk, Universe was created in 1957 by Adrian Frutiger, where he succeeded in creating a simple, versatile, and recognizable font that remains popular and relevant decades later.
2. FF Meta
Designed by Erik Spiekermann, FF Meta has gained popularity over the past year. It uses simple lettering, that’s tight yet leaves an open feel.
An exciting new sans-serif typeface designed by Cynthia Torrez. Mantra uses a combination of clean lines with an organic feel moving through, giving the letters a sense of motion.
Minion is an old-style typeface designed by Robert Slimbach and first released in 1990. This highly readable, renaissance style font is making a big comeback in 2020.
5. Helvetica Now
Helvetica Now promises everything we’ve come to love about the classic Helvetica with a modern twist. Branded as “for everyone, everywhere, for everything” and we couldn’t agree more, this versatile font is great for any design project in 2020.
An old-style serif, Plantin has a classic, rich texture, and stunning flow. The font was created in 1913, and there’s a reason it’s stayed relevant, it’s simple, clean, and very aesthetically pleasing.
A classic French design making a comeback! Peignot was first launched in 1937, designed by Cassandre. It offers a funky mix of upper and lowercase letters with rounded edges. Perfect for graphic design, guaranteed to set you apart!
8. Brandon Grotesque
A modern take on an old classic sans serif face, Brandon Grotesque is a trendy new font for 2020. Designer Hannes von Döhren manages to strike the perfect balance between delicate and bold, creating a versatile, approachable typeface.
9. Lazy Hands
As the same suggests, Lazy Hands has a laid-back sketched feel, making it perfect for branding and design. It offers an all caps typeface, that’s both casual and intentional, a great combination for 2020 web design.
10. TT Norms Pro
One of the bestselling geometric fonts around, TT Norms Pro is a lovely sans with 24 styles to choose from!
11. Untitled Sans
It doesn’t get more legible than this typeface! Untitled Sans is a simple neogrotesk sans that took off in 2019 and we expect the trajectory to continue in 2020.
12. Avenir Next Pro
A bold and classic typeface from Lintotype, Avenir Pro is a bestseller of 2019 and guaranteed to stay on top throughout 2020. Avenir Next Pro is versatile and clean, making it a great choice for nearly any project.
13. Supria Sans
Here we have another crisp font by Hannes von Döhren. Supria Sans is a simple, clean font that offers a playful, youthful look while maintaining the strength and legibility we’ve come to expect from Hanne’s work.
14. Formula Condensed
Formula Condensed is a bold font! It offers all the versatility of a grotesque, but it wants to be noticed. Formula Condensed demands your attention, and holds it there, making it a great choice for logo designers in 2020.
Created by Colophon, this typeface is thin and precise, making it great for professionals and students. The uniform line weight and sleek curves set Visuelt apart in the font world.
16. Sweet Sans
Sweet Sans is definitely a sweet little sans! Inspired by antique lettering plates, Mark van Bronkhorst’s design is both classic and contemporary, sure to be a hit in 2020.
Hoefler&Co’s, delicate but bold, Sentinel is an absolutely beautiful typeface. It’s a modern slab serif guaranteed to add elegance to any design.
18. Futura PT
Published by ParaType, Futura PT is a crisp uniform font, making it an ideal candidate for students and artists. The font offers 22 styles and 8 condensed styles making it even more versatile!
Inspired by early grotesque typefaces, Ambit is an eccentric sans serif font with an inviting feel. Ambit catches your attention with its unique curling letters, providing a distinct look, perfect for web design and branding.
Matrice is a striking sans-serif font, influenced by grotesk typefaces from the early 20th century. A great choice for logos, branding, and headlines.
21. Nocturno Stencil
One of the more unique fonts on the list, Nocturno Stencil, designed by Nikola Djurek, is guaranteed to grab your attention. Providing bold lines and open spaces, this font has a rhythm to it. A great choice for branding and design due to its uniqueness, superb legibility, and crisp details.
Great for minimalist design, Void uses three-line weights throughout, giving it a hologram appearance. Is it there, is it not? While it offers this playful illusion, it will still grab your attention with its stand-alone stoic appearance.
Designed by Roman Gornitsky in 2017, Panama is a serif typeface that almost reads like an old typewriter. It’s clear and legible while maintaining its individuality.
Mojita is perhaps the most “niche” font on this list. Designed by Anthony James in 2019, Mojita is inspired by Aztec and Japanese designs and is something truly special. It’s bold, eye-catching, and a one-of-a-kind font, great for branding and logos.
We’ll finish off this list with a really fun typeface! Popstick is one of those fonts that looks like how it sounds. It’s a rounded font that plays with shape, curve, and weight. Although, not as versatile as some others on this list, Popstick stands out, making it perfect for playful and modern web design in 2020.
There you have it, 25 fonts ranging from classic and versatile, to eye-catching and bold! They all have a place in design, and we strongly believe they will all have a place in the 2020 web design scene. Big cities like Vancouver, are taking note of design trends, and making it a priority to include them in their marketing to stay relevant and competitive. In this day in age, it’s important to understand what appeals to your key demographic and what’s in line with consumer trends. Fonts are one part of the greater design puzzle, meant to draw customers in and deliver your message. Vancouver web design is blazing the trail for utilizing fonts to boost brand recognition and you should be too!